To serve the major strategic needs of the country, open up education to the outside world, respond to the Belt and Road Initiative, and contribute to the comprehensive, research-oriented, world-class university framework, Phoenix School was founded within Beijing Normal University at Zhuhai (BNU Zhuhai). Based on Guangdong-Hong Kong-Macao Greater Bay Area, the establishment of Phoenix School is another big move of BNU Zhuhai to implement its strategic plan of global development and the principle of “High Standard, New Mechanism and Internationalization”, deepen and broaden international exchange and cooperation in the field of education and humanities, and build a new highland of opening up education to the outside world.

The orientation of Phoenix School is to promote the development of international education of BNU and to train high-level talents with a global vision. Insisting on the principles of carrying on the fine tradition of Beijing Normal University, enhancing cultural exchanges, committing to the cultivation of talents and promoting international education, Phoenix School aims to integrate high-quality global education resources, build a faculty with global competence and form an all-round, wide-ranging and multi-level educational platform.